As I’m working on finishing a cover tonight, I wonder about readers. Do readers notice an author not just because they like the cover but because the book LOOKS like their author? (i.e. The reader glances and thinks, “Oh! That looks like a Susie Smith book!” and reaches for the book or clicks on the book.)
I think we all reach for covers that “look like my kind of story” but are we as influenced by the cover look created for a particular author?
One of the authors we’re working with is long-time romance writer Virginia Brown. While she’s doing some fabulous new mysteries in two series for us (Dixie Diva and Blue Suede Mysteries), we’re also bringing out her classic historical romances. We want them to look like big, lovely historicals. Classic but not dated. We want the reader to know 1) type of story, 2) author, 3) classic at one glance. She’s got an extensive backlist, so this will be a challenge.
How are we doing so far? Does she have a look? Which cover do you like best? COMANCHE MOON and CAPTURE THE WIND are both out and WILDFLOWER (first of the To Love An Outlaw series is out later this month.